YouTube for business
- • Creating videos is less expensive and more convenient than ever before
- • Post a video of you personally explaining your product or service
- • Offer the public a chance to see presentations you've given, to see your public speaking skills in action
- • Record meetings to share with employees, shareholders and partners
- • Post customer video testimonials to add to your credibility
- • Show your product in action
- • Promote your upcoming events by uploading video footage of previous events
- • Introduce your staff via video to create a more personal relationship with your customers
- • Offer your customers discounts that they can only find by watching your videos
- • Create "how to" videos to help your customers use your product or service
- • Post solutions to common product or service problems
- • Answer customer-specific questions using videos
- • Engage with the YouTube community by leaving comments and uploading video responses to videos on topics related to your business or industry
Getting Started
1. Create an account at www.youtube.com
2. Choose a user name that reflects your brand for your channel URL, because this is the name YouTube watchers will see
3. Set up a channel to reflect your brand and engage with others
4. Upload your video or capture a live video with your webcam
5. Create an appropriate Title, Description and Tags so that people searching in Google will find your videos!
6. Add your channel URL to marketing collateral and social network profiles. Post links to your videos on various social networks
Learn more about using YouTube for your business:
smallbiztrends.com/2009/08/youtube-small-businesses.html
